Parfums de Marly launches ATHALIA, the Eternal Luxury, amidst a stylish and interactive event in Dubai

Prominent perfumer, Parfums de Marly, recently hosted a stylish event to launch its latest fragrance, ATHALIA, in Dubai. Held at mid-day of the 11th of April at Ladurée, the Beach JBR, the fragrance filled event was attended by select media and bloggers who spent the morning discovering the scent and its diverse aspects. The highlight of the event was a special presentation done by Yvan Jacqueline, Brand Director and Danielle Hokayem (Fine Fragrance Director – SAMEA, Givaudan/the nose) along with some exciting activities and refreshments.




White floral velvet

The story? A hyper feminine juice, youthful, angelic, equally balanced between softness (white musk and orange blossom) and gentle captivating sophistication (iris and amber).


The formula: A signature with strong heart and base notes, rich and deep.


An amber-iridescent heart simply dressed of orange blossom as if it had been plunged in a reassuring bath of musk that provides light and soft caress feather sensation on the skin.


As per the creator: “Precious iris brings an elegant dissonance to the amber accord and a beautiful unexpected floral note », analyses Alexandra Kosinski (Givaudan).