Tory Burch announces the opening of a new boutique at the Mall of the Emirates in Dubai. This follows the success of the brand in the United Arab Emirates with stores in The Dubai Mall, City Walk and The Galleria in Abu Dhabi and builds on its presence in the Middle East.
The store’s façade is distinguished by brass accents and oak T-screens hanging in the window, signature Tory Burch design details. Travertine floors in a basket weave pattern, oak panel walls and white gesso chandeliers offer a neutral backdrop for a sophisticated mix of furnishings, including seafoam silk drapes, teal velvet sofas, blue embroidered pillows and green rugs. The Mall of the Emirates boutique will carry a wide assortment of the accessories collection: shoes, handbags, eyewear, watches, scarves, fragrance and jewelry.
Since launching its first boutique in the Middle East at The Dubai Mall in 2011, the brand has expanded to include freestanding stores in Saudi Arabia, Bahrain, Kuwait, Qatar and Egypt. Additional store openings are planned for the Middle East in the next year, continuing to bring Tory Burch’s unique design sensibility to the region.
Tory Burch launched in 2004 with a small boutique in Manhattan’s Nolita neighborhood and the designer’s classic but bohemian aesthetic resonated with tastemakers from the very beginning. Over the past decade, the company has grown into a global brand with more than 180 boutiques around the world. Art, music, travel, interiors and the designer’s own stylish parents are inspirations for the collection.