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Lifestyle

Zadig & Voltaire FALL WINTER 2016 CAMPAIGN

The Fall Winter 16/17 collection from Zadig & Voltaire resonates with a tune Parisian women have mastered better than anyone.

 

The preternaturally cool Malgosia Bela once again fronts the campaign. Shot in a 70s inspired Parisian apartment wearing the season’s key pieces, the images pulse with the mantra, “This is Zadie!”

 

A modern outlook paired with free-spirited rocker allure, the collection is filled with strong prints and a vibrant autumnal palette. It is undeniably reflective of the Zadig girl, who is feminine and nonchalant but never too calculated. The codes for this season oscillate between a sporty-chic silhouette, rich knits soft to the touch, executed with precise, intentional detailing creating looks with day to night versatility. This stylistic duality is essential to the strong women of today, confidently accepting both themselves and their style.