GEOX kicks off the school year with an exclusive in-store event

What: GEOX Back To School in-store event
Where: GEOX store, Mall of the Emirates
When: Wednesday, August 24th, 2016
About: GEOX, one of the leading Italian manufactures of premium footwear, hosted an exclusive in-store event to celebrate the beginning of the school year and showcase the latest collections for men, women and kids.


The store was transformed into a game haven with fun activities including a candy bar, hopscotch, coloring station and a balloon artist who captured the kid’s imagination by creating shapes in the form of magical butterflies, rocket ships and flowers.


The GEOX Fall 16 boys’ footwear collection features a variety of themed prints with visually striking symbols from Star Wars motifs and superheroes to led lights and cute emoticons. For the little princesses, the collection ranges from pastel colors and floral motifs to glitter, crystal and stud applications.


Combining the latest technology and modern design, GEOX kid’s footwear is made for walking, running and jumping from the moment of birth to teen years- whether it will be the first wobbly steps, fun rambles, games at home or more daring adventures. Each shoe is manufactured to be a tough and safe adventure companion with sleek and fun designs even for the trendiest kids.


The new GEOX FW16 collection is available in stores across the GCC region.