Swarovski unveiled Karlie Kloss as the brand’s new ambassador to international press during a cocktail reception hosted at the Top of the Rock in New York City. Marking Karlie’s first official engagement with the brand, the American model, philanthropist and digital personality took to the stage with Swarovski’s Executive Board member Robert Buchbauer. Kloss caught the spotlight accessorized with the brand-new Crystaldust collection, which added a touch of glam to her outfit.
Guests at the exclusive event included global friends of Swarovski, from Canadian fashion model Winnie Harlow, Victoria Secret Angel Chanel Iman, Swarovski’s official event Snapchatter Bryanboy, to multifaceted squad Vanessa Hong, Vashtie Kola, Margaret Zhang, Tommy Ton, Zanita Whittington, Hailee Steinfeld, Whitney Port, Giovanna Ewbank and Gogoboi. New York based DJ Harley Viera-Newton spun Kloss’s favorite tunes to entertain the guests.
Karlie Kloss commented: “I am so honored to be part of Swarovski’s long history, bringing elegance to women through brilliant, unique designs. It is a pleasure to be here celebrating tonight.”
With Kloss’ inner sparkle and sense of style, these first appearances are only the beginning of a long series of irresistible moments. Karlie Kloss will next appear as the brand’s ambassador at the 2016 CFDA
Fashion Awards on June 6 in New York, where she will present the Swarovski Awards for Womenswear, Menswear and Accessory Design together with Ansel Elgort. The Swarovski Award recipients in each category will receive generous financial support from Swarovski as well as exposure to the company’s vast and innovative Swarovski crystal resources.