Rimmel Introduces Colour Precise Eyeliner:
Bold Colour, Clean Lines, All Day Wear


Ready to take control of this season’s graphic liner trend? Rimmel introduces new Colour Precise Eyeliner, its first coloured liquid liner, for clean contours of bold colour that last all day. Eyes are sharply lined and defined with brilliant precision and exceptional staying power. It’s a perfect stroke of genius!


Whether you favour fine flicks or fierce strokes, Colour Precise Eyeliner is the ultimate eye-enhancing tool. The soft, tapered, felt-tip applicator delivers a dose of highly pigmented intense colour with absolute accuracy. The calligraphy-style format lets you create super-fine lines to bold strokes with amazing ease. Perfectly rimmed peepers, cats’ eyes, wings and curves are in your power! The quick-drying, formula ensures a flawless, no-feathering finish that wears for up to 24 hours. It’s heat-proof, sweat-proof and party-proof.


Work an intense eye-look with Colour Precise Eyeliner’s two rich and vibrant shades: dramatic Black (#001) and striking White (#003), the new must-have hue. Spotted all-over the catwalks, monochrome liner is a huge trend, both for daytime chic and edgy evening glamour. An easy way to embrace the look is to rim the lashline in White to open up eyes. Or simply add White liner to the inner corners to attract the light. Team with a coloured lid to make your eyes pop.


Colour Precise Eyeliner is designed to make a stylish impact. The colour matched pens are embellished with bold and elegant graphics to enhance the immaculate calligraphy effect. Soft grips around the neck enhance the supreme level of control from the elongated tip.


Look sharp! Rimmel’s new Colour Precise Eyeliner delivers clean lines, bold colour and all day wear. Discover liner perfection. Get the London look.




Line-up for a brilliantly precise eye-look! Rimmel introduces Colour Precise Eyeliner, its first coloured liquid liner for clean lines, bold colour and all day wear.


– Soft, tapered, felt-tip applicator delivers ultimate control and precision
– Easy-to use calligraphy-style format allows super-thin to thick lines
– 2 shades of rich, highly-pigmented intense colour
– Wears for up to 24 hours
– Quick-drying, non-staining, no-feathering formula
– Heat-proof, humidity-proof, sweat-proof
– Nano and paraben-free


Shades: Black #001
White #003


Price: 39AED
Point of Sales: Lifestyle, Max, Boots, Carrefour
On-Counter: June 2016