Samsung: Let Your Refrigerator Help in Planning for this Ramadan

Make food shopping and storage a lot easier with Samsung’s Twin Cooling Plus refrigerators


The Holy month of Ramadan is often a time for homecoming, when family members come together from various parts of the world. It is also a time when considerable and sometimes drastic lifestyle changes are made, especially when it comes to cooking of meals.


Bulk-buying, mainly to prepare for iftars when neighbors and friends are often invited, is commonplace at many homes in the region, many opting to even freeze some foodstuff to last them through the month. Such a buying and cooking trend is seen to continue into Eid. Authorities constantly caution against random shopping especially during Ramadan and urge consumers to plan sensibly before setting about grocery shopping in order to avoid food wastage.


When food is bought in such volumes, it calls for the latest technology innovations to ensure your family’s safety and wellbeing. Conventional fridges often do not give users the flexibility to adjust to such a time. With searing summer temperatures predicted for the month, raw meat, poultry, seafood, or produce cannot be allowed to be outside a refrigerated environment for more than an hour, of course also considering that they would have undergone some damage in transit or transport as your car temperature is characteristically hotter than regular room temperature.


Spills, especially from meats, risk cross-contamination so ensure that you keep your refrigerator is always spotlessly clean. Using covered containers or sealed storage bags and checking leftovers daily for spoilage is a great practice. Even food that is just cooked needs to be refrigerated or frozen within two hours. To help just cooked food cool faster, it is recommended to separate it into smaller containers before putting them in the refrigerator. Marinating is also best done inside the fridge. As soon as you bring in perishables from the grocers, you can employ accelerated cooling or freezing in Samsung’s new Twin Cooling Plus refrigerator range. Samsung’s Twin Cooling Plus has two independent cooling systems, with separate airflows in both the fridge and freezer. The cooling system ensures that the right temperature and moisture level up to 70% is maintained throughout the fridge to keep all your vegetables and fruits to stay fresh for longer. It also prevents unpleasant smells from foods moving between the fridge and freezer, ensuring the original flavor of ingredients stored in the freezer is perfectly preserved and odorless. When in a rush, Power cool and Power freeze buttons can set the temperature to the lowest level (1℃ and -23℃ respectively) and let the compartments cool down as quickly as possible. Any germs are killed by the activated carbon filter that is covered by antibacterial mesh.


Easily customizable, the independent cooling system allows turning the freezer into a fridge when required in five easy modes, including Freezer-Fridge, Energy Saving, Vacation, Fridge Max, and Mini mode. The Fridge Max mode works best for Ramadan for families cooking food in sizable quantities, with the largest of the range reaching a capacity of 850 liters.


Maintaining your refrigerator temperature at a standard of 4.4 °C is considered ideal . The cooling is effective even if the door is opened repeatedly or the compartments are filled to capacity. The lineup is introduced in 18 different models starting from a capacity of 390 liters and a price of AED 1,699.