ck one summer 2016

escaping reality.
craving adventure.
stopping at nothing – there are no rules in the jungle.
ck one summer


ck one summer


rebellious. carefree. exhilarating.


ck one summer is a wet, refreshing and rebellious adventure. lime mojito and juicy guava open to a wilderness of lush vibrant greens dripping with exotic freshness and cool cedarwood at the dry down. a fragrance for both men and women, inspired by the limitless jungle.


fragrance: fresh citrus fruity


top: green apple, lime mojito, green ginger
mid: guava, tiare tahiti, juniper
dry: coconut milk, cedarwood, tree moss


the line up includes:
eau de toilette spray 3.4oz/100ml


ck one summer 2016 regional price list: AED205, SR 210, KD 16.20, BD 21, QR 209, OR 21.500, Leb USB 56, JD 41.50, Egy USD 61



the iconic ck one summer bottle captures the lush exotic beauty of nature – the back of the glass bottle is textured with raised palm leaves that create the illusion of looking deep into the jungle. the glass bottle glistens in vibrant greens and blues as the bright white ck one summer logo pops forward against the vivid palms.


the ck one summer fragrance advertising campaign takes you deep in the jungle, secluded by palm trees and lush tropical foliage, which becomes the backdrop for the glistening bottle and wild summer fun.


ck one summer advertising specs


creative agency: crk advertising
creative director: raymond meier
director/photographer: raymond meier


ck one summer will be available regionally beginning May 2016.