Lifestyle

Spring 2016 – Velvet Noir Mascara

Taking a cue from Marc Jacobs’ masterful use of fabric on the runway, Marc Jacobs Beauty introduces an unrivaled mascara inspired by the unique texture of velvet. Add volume, texture and sparkle to your lashes with this brand new formula in the Velvet Noir Major Volume Mascara.

 

Velvet Noir Major Volume Mascara (AED 145/ QAR 145/ SAR 145/ KWD 10.9/ BHD 9.2) – Celebrate oversized lashes and more velvety volume than you’ve ever seen from a mascara with just one luxurious coat. This fashion-forward, instant faux lash look mascara was inspired by one of Marc’s earliest beauty memories of his mother carefully shaving the fibers from a black velvet ribbon, and then skillfully applying them to her lashes for dramatic fringe. The lush formula relies on a unique combination of creamy waxes and gels that deliver instant, smudge-free, touchable body. The curved profile of the brush generously coats the center of the lashes for an ultra plush look, while leaving the tips of the lashes defined. Available in noir.

 

* In an independent test study, Velvet Noir delivered three times the volume (300% increase) after the 1st application, and eighteen times the volume (1800% increase) after 3rd application

 

The Marc Jacobs Beauty Velvet Noir Mascara from the Spring 2016 collection will be available from April 2016 exclusively at Sephora Middle East.